Robert Blaise

PaySimple integrated Magento Shopping Cart

PaySimple, the leading provider of SaaS (Software as a Service) on-demand electronic payment solutions for small businesses, announced it has implemented technology by Varien, an industry-leading e-commerce provider. PaySimple has integrated its credit card processing services with the Magento open source shopping cart platform, which brings the power and security of an enterprise solution without the hassle and cost.

“We are continuously on the lookout for products and applications that will enhance our suite of solutions and bring value to our customers,” said Eric Remer, CEO of PaySimple, Inc. “With the addition of the Magento open source e-commerce platform, we have made it easy for PaySimple customers to use one of the best free products currently on the market, alongside all the PaySimple Solution 2.0 functionality, such as low-rate credit card processing, e-check processing, recurring billing, and secure data storage and reporting.”

PaySimple customers can download the free software and install it on their Web server along with a PaySimple module that will integrate the Magento platform with their PaySimple Solution.

Once installed, PaySimple merchants can provide a professional looking shopping cart system for their customers to make purchases from, without ever leaving the merchant’s website. And, being integrated with PaySimple, the merchants receive multiple fraud prevention functions such as AVS and CVV2 validation for credit card transactions, check verification for ACH transactions, and ensures they will be operating in a PCI compliant manner.

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5 Easy Ways to Earn More from Your eCommerce Website

How can I increase conversion on my product pages? How can I maximize my site search? Why isn’t anyone using my 800 number? These are some of the questions you need to ask yourself when trying to fill the gaps that your eCommerce website may have. In order to increase your revenue with the same amount of traffic, you’ll need to make a few changes to your existing content and/or design (nothing major, we promise!). In no particular order, here are 5 (relatively) easy fixes to increase revenue on your eCommerce site:

1. Create a “No Search Results” Page
2. Add a 3rd Party Trust Certificate to Your Site
3. Make Your 800 Number more Prominent
4. Make Your Store Policies a Global Setting
5. Add Contact Forms to Your Product Pages

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New Integration solution for PayPal users

In its quest for delivering integrated e-commerce solutions to SMBs eBRIDGE Software, the leader in accounting software integration solutions developed and introduced ePortal service for PayPal.

The main function of the web-based ePortal service is to connect a company’s accounting software to their PayPal account. This enables automatic integration of customer payment information from PayPal to the accounting software. The system completely eliminates any need for manual data entry.

Earlier in July the company released ePortal service for eBay. Thus eBRIDGE is acting in accordance with its policy to provide complete and streamlined integration for the most popular web store/payment tandem in the ecommerce market.

“The ability to now exchange and integrate payment information from PayPal is another example of the powerful capability of the ePortal,” stated Colin Brown, President and CEO of eBRIDGE Software. “Through our commitment to continually advance our eBRIDGE ecommerce solutions, we align ourselves with our customers to solve their biggest integration challenges.”

An E-Tailer’s Guide to Surviving the Down Economy

Small business is under fire — and increasingly, it is the small business’ Web site strategy that is being relied upon to create an effective defense. What are the conditions facing Web site experts and multi-tasking entrepreneurs alike — and what are the critical changes in the online e-commerce and marketing world that will help small businesses meet this challenge?

Rising oil prices and the shift in economic climate have left small business competing for bargain-conscious shoppers — shoppers that are keeping a short leash on their wallet. This ‘dollar consciousness’ and the need to conserve expensive fuel are driving shoppers to choose the mega-retailer’s convenience and price offering over selection and service. More